Gen V Packaging
Food - Series
2024
Caroline Reumont Design, Montreal, QC
t: 514-924-2800
e: caroline@reumontdesign.com
w: reumontdesign.com
Client: Cultures Gen V Client Service Director: Valérie Terrault Creative Director: Caroline Reumont Art Director: Caroline Reumont Brand Planner: Cohésion Stratégies Account Planner: Marie-Ève Caron
Laitues Mirabel rebranded as Gen V, promoting greenhouse vegetables and community values with True to your values tagline. The logo symbolizes growth and communication, while vibrant packaging underscores commitment. Gen V's modern identity reflects a sustainable future, emphasizing generation and the multifaceted V. Human connection is central to their messaging, embodying new agricultural values.