Patro

Motion Design-Short - Single

2024

Imédia, Quebec, QC
w: firmecreative.com

Project Director: Jennifer Audy Project Coordinator: Cléa Goffoz Creative Director: Marie-Joëlle Lemire Motion Designer: Rosemarie Ouellet-Larochelle Writer: Océane Périé Motion Graphics Artist: Pierre-Olivier Pelletier Music Composer: Didier Archambault Art Director: Claudie Déry Client: Réseau Patro

Crafting a motion design for the unveiling of Patro's brand, a non-profit entity, solidified the effort to unite seven distinct Patros under one cohesive image. The goal was to strengthen group cohesion under a single banner. The motion design showcases the new graphic system while narrating the Patros' history and mission, marking a pivotal moment in their journey.