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Extended Deadline!

The 2014 Advertising & Interactive Awards deadline has been extended until April 24!  Don't miss your chance at increased exposure in print and online.


Applied Arts Benefits

Can't afford a trip to the dentist? As a subscriber to Applied Arts, you automatically qualify for a Group Benefits Plan including dental, medical, life, disability and critical illness insurance. Quit holding off a trip to the dentist, and subscribe now!

 


Student Awards

Get noticed by the pros! The 2014 Student Awards are now open and accepting entries until Friday, May 16.

 





 
Feature Story

The March/April issue is published!

 

What makes great advertising and design? The answer lies with the winners of this year’s Applied Arts Creative Excellence (AACE) Awards, all profiled in our March/April 2014 issue. They're deemed AACE winners for receiving the most amount of votes from our judging panels in their respective disciplines (Photography, Illustration, Design, Advertising, Interactive and Student) during our 2013 awards season. The winners, announced at a gala event in November 2013, range from big-name agencies creating immersive multi-platform campaigns to emerging student artists...Read more.


From the Wire



Scroll to Stay Afloat

 

In keeping with our public service posts today, here’s another for you. Sortie en mer is an incredible interactive experience designed by CLM BBDO for French marine safety equipment brand Guy Cotten, demonstrating the importance of wearing a life jacket using the POV of a drowning person. It’s effective, but not for the faint of ... Read the full article.


Creative Licence


April is the Cruellest Month

by Suzanne Pope

 

The past few weeks have not been good ones for the dignity of our industry. Perhaps the most consoling news was that the US Airways employee responsible for that pornographic tweet will not be fired for the mistake. (It’s entirely possible the “employee” is, in fact, an unpaid intern, but let’s not dwell on that.) General Mills showed similar quick thinking over controversy regarding a quiet change to its legal policies. The New York Times revealed that under General Mills’s new legalese, a simple “like” on the company’s Facebook pages might revoke a consumer’s right to sue — so Facebook users flocked to those pages for the sole purpose of saying they wouldn’t...Read more.

 
Branded


Unboxing Harry

by Will Novosedlik

 

Shaving. Some men hate to do it. Others love it. Me, I love to do it. Maybe I have OCD. Or maybe I just don’t like the fact that with more than a day’s growth on my face, I look a lot older. And I’m already old. Whatever the reason, I shave every morning. It’s part of my ritual, part of greeting the day, a way of “suiting up” for the game of daily life...Read more.

 
Feature


All About the AACE

 

Were you at our AACE Awards? You might be on video! We held our second annual AACE party on November 28, 2013 at Berkeley Church in Toronto and filmed our winners and guests enjoying food, drink, great company and a whole lot of prize-winning art. Check out the footage from the event below — hopefully we'll see you there this year!...Read more.